The Difference between new and Important

IBC logo

Spend a few days at an event like IBC and it is hard to not be dazzled by all the new and shiny tech. 1500 vendors are packed into one place, all vying for the attention of attendees, journalists, award voters and, of course, buyers.

The social media hype

Social media channels

Social media is a big deal; even we have finally taken to a blog, Facebook and the occasional tweet. Broadcasters have rightfully taken notice.

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